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display ad rates 175,000 guaranteed rate base

4 color
1 time
3 times
6 times
9 times
12 times
1 page
$10,463
$10,150
$9,835
$9,520
$9,210
2/3 page
$8,370
$8,120
$7,870
$7,615
$7,365
1/2 page
$6,800
$6,595
$6,395
$6,190
$5,985
1/3 page
$5,755
$5,580
$5,410
$5,235
$5,065
1/6 page
$3,140
$3,045
$2,950
$2,855
$2,760

2 color
1 time
3 times
6 times
9 times
12 times
1 page
$8,425
$8,170
$7,920
$7,665
$7,410
2/3 page
$6,740
$6,540
$6,335
$6,135
$5,930
1/2 page
$5,475
$5,310
$5,150
$4,985
$4,820
1/3 page
$4,635
$4,495
$4,355
$4,215
$4,080
1/6 page
$2,530
$2,450
$2,375
$2,300
$2,225

b/w
1 time
3 times
6 times
9 times
12 times
1 page
$7,165
$6,950
$6,735
$6,520
$6,305
2/3 page
$5,730
$5,560
$5,390
$5,215
$5,045
1/2 page
$4,655
$4,520
$4,380
$4,240
$4,100
1/3 page
$3,940
$3,825
$3,705
$3,585
$3,470
1/6 page
$2,150
$2,085
$2,020
$1,955
$1,890

covers
1 time
3 times
6 times
9 times
12 times
2nd cover
$11,510
$11,165
$10,820
$10,475
$10,130
3rd cover
$10,985
$10,655
$10,325
$10,000
$9,670
4th cover
$12,035
$11,670
$11,310
$10,950
$10,590
center spread
$24,065
$23,345
$22,620
$21,900
$21,180

ad sizes
w x h
bleed
trim
spread
14-5/8 x 10
16 x 10-3/4
15-1/2 x 10-1/2
full page
7 x 10
8 x 10-3/4
7-3/4 x 10-1/2
2/3 v
4-5/8 x 9-1/2
5-1/8 x 10-3/4
5 x 10-1/2
1/2 i
4-5/8 x 7
—
—
1/2 h
7 x 4-5/8
8 x 5-1/4
7-3/4 x 5-1/8
1/3 v
2-1/8 x 9-1/2
2-3/4 x 10-3/4
2-5/8 x 10-1/2
1/3 sq
4-5/8 x 4-5/8
—
—
1/6 v
2-1/8 x 4-5/8
—
—
1/6 h
4-5/8 x 2-1/4
—
—
h-horizontal   v-vertical   sq-square
2008 issues
ad closing
materials due
mail date
jan/feb
11/1/07
11/15/07
12/19/07
mar/apr
1/2/08
1/15/08
2/18/08
may/june/jul
3/3/08
3/14/08
4/21/08
aug/sept
6/2/08
6/13/08
7/18/08
oct/nov/dec
8/1/08
8/15/08
9/17/08

see ad sizes below
 

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