North American Fisherman Regional Rates

display regional classified

endemic non-endemic automotive classified

display ad insertion order classified ad insertion order

regional ad rates

northern — 209,760 rate base

4 color

1 time

3 times

6 times

1 page

$14,010

$13,590

$13,170

2/3 page

$11,905

$11,550

$11,195

1/2 page

$9,245

$8,970

$8,690

1/3 page

$7,005

$6,795

$6,585

2 color

1 time

3 times

6 times

1 page

$12,310

$11,940

$11,570

2/3 page

$10,460

$10,150

$9,835

1/2 page

$8,125

$7,880

$7,635

1/3 page

$6,155

$5,970

$5,785

b/w

1 time

3 times

6 times

1 page

$10,775

$10,450

$10,130

2/3 page

$9,160

$8,885

$8,610

1/2 page

$7,110

$6,900

$6,685

1/3 page

$5,390

$5,225

$5,065

southern — 153,328 rate base

4 color

1 time

3 times

6 times

1 page

$10,240

$9,935

$9,625

2/3 page

$8,705

$8,445

$8,180

1/2 page

$6,760

$6,555

$6,350

1/3 page

$5,120

$4,965

$4,810

2 color

1 time

3 times

6 times

1 page
$9,000 $8,725 $8,460

2/3 page
$7,650 $7,420 $7,190

1/2 page
$5,940 $5,760 $5,580

1/3 page
$4,500 $4,365 $4,230

b/w

1 time

3 times

6 times

1 page
$7,875 $7,640 $7,405

2/3 page
$6,695 $6,495 $6,295

1/2 page
$5,200 $5,045 $4,885

1/3 page
$3,940 $3,820 $3,705

western — 76,912 rate base

4 color

1 time

3 times

6 times

1 page
$5,135 $4,980 $4,830

2/3 page
$4,365 $4,235 $4,105

1/2 page
$3,390 $3,290 $3,185

1/3 page
$2,570 $2,490 $2,415

2 color

1 time

3 times

6 times

1 page
$4,515 $4,380 $4,245

2/3 page
$3,835 $3,720 $3,605

1/2 page
$2,980 $2,890 $2,800

1/3 page
$2,255 $2,190 $2,120

b/w

1 time

3 times

6 times

1 page
$3,950 $3,830 $3,715

2/3 page
$3,360 $3,260 $3,155

1/2 page
$2,610 $2,530 $2,450

1/3 page
$1,975 $1,915 $1,855

issues

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materials due

february

12/10/07

12/20/07

march

1/10/08

1/18/08

april

2/11/08

2/20/08

may/june

3/10/08

3/20/08

july/aug/sept

5/12/08

5/20/08

oct/nov

8/11/08

8/20/08

dec/jan

10/10/08

10/20/08

ad sizes

w x h

bleed

trim

spread

14-5/8 x 10

16 x 10-3/4

15-1/2 x 10-1/2

full page

7 x 10

8 x 10-3/4

7-3/4 x 10-1/2

2/3 v

4-5/8 x 9-1/2

5-1/8 x 10-3/4

5 x 10-1/2

1/2 i

4-5/8 x 7

—

—

1/2 h

7 x 4-5/8

8 x 5-1/4

7-3/4 x 5-1/8

1/3 v

2-1/8 x 9-1/2

2-3/4 x 10-3/4

2-5/8 x 10-1/2

1/3 sq

4-5/8 x 4-5/8

—

—

1/6 v

2-1/8 x 5-5/8

—

—

1/6 h

4-5/8 x 2-1/4

—

—

h-horizontal v-vertical sq-square

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