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display ad rates 440,000 guaranteed rate base

4 color
1 time
3 times
6 times
9 times
12 times
1 page
$24,335
$23,605
$22,875
$21,145
$21,415
2/3 page
$20,685
$20,065
$19,445
$18,825
$18,205
1/2 page
$16,060
$15,580
$15,095
$14,615
$14,135
1/3 page
$12,170
$11,800
$11,435
$11,070
$10,705
1/6 page
$7,300
$7,080
$6,860
$6,645
$6,425

2 color
1 time
3 times
6 times
9 times
12 times
1 page
$21,385
$20,740
$20,100
$19,460
$18,815
2/3 page
$18,175
$17,630
$17,085
$16,540
$15,995
1/2 page
$14,115
$13,690
$13,265
$12,845
$12,420
1/3 page
$10,695
$10,370
$10,050
$9,730
$9,410
1/6 page
$6,415
$6,225
$6,030
$5,840
$5,645

b/w
1 time
3 times
6 times
9 times
12 times
1 page
$18,720
$18,155
$17,595
$17,035
$16,470
2/3 page
$15,910
$15,435
$14,955
$14,480
$14,005
1/2 page
$12,355
$11,985
$11,615
$11,245
$10,875
1/3 page
$9,360
$9,080
$8,800
$8,520
$8,235
1/6 page
$5,615
$5,450
$5,280
$5,110
$4,940

covers
1 time
3 times
6 times
9 times
12 times
2nd cover
$26,770
$25,965
$25,160
$24,360
$23,555
3rd cover
$25,550
$24,785
$24,020
$23,250
$22,485
4th cover
$27,985
$27,145
$26,305
$25,465
$24,625

ad sizes
w x h
bleed
trim
spread
14-5/8 x 10
16 x 10-3/4
15-1/2 x 10-1/2
full page
7 x 10
8 x 10-3/4
7-3/4 x 10-1/2
2/3 v
4-5/8 x 9-1/2
5-1/8 x 10-3/4
5 x 10-1/2
1/2 i
4-5/8 x 7
—
—
1/2 h
7 x 4-5/8
8 x 5-1/4
7-3/4 x 5-1/8
1/3 v
2-1/8 x 9-1/2
2-3/4 x 10-3/4
2-5/8 x 10-1/2
1/3 sq
4-5/8 x 4-5/8
—
—
1/6 v
2-1/8 x 5-5/8
—
—
1/6 h
4-5/8 x 2-1/4
—
—

h-horizontal   v-vertical   sq-square
issues
ad
close
materials due
february
12/10/07
12/20/07
march
1/10/08
1/18/08
april
2/11/08
2/20/08
may/june
3/10/08
3/20/08
july/aug/sept
5/12/08
5/20/08
oct/nov
8/11/08
8/20/08
dec/jan
10/10/08
10/20/08

see ad sizes below
 

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