SCOUT connects with more than 20 million readers* united by their passions. Channeling the enthusiasm of these members into special interest magazines, SCOUT captures the power of affinity and puts it to work for you.
*Source: 2012 rate bases x 2011 GfK MRI Doublebase rpc (Cooking Club and The History Channel Magazine rpc figures are 2011 GfK MRI Doublebase prototype estimates and MLB Insiders rpc is publisher's estimate.)
Connect with today's core, influential enthusiasts. Known for delivering cutting edge industry innovations and techniques, each Club has developed a loyal and passionate audience.
Through our relationships, we have built a solid foundation of trust with these "in-the-know" crowds. As a result, we are invited into their daily lives. Each club acts as a filter, sifting through emerging trends and delivering only the most relevant information.
Our e-newsletter products are tapped into the first medium that can contextually and psychographically target. They have the ability to connect with opinion leaders at the precise moment they are making a purchasing decision. Our voice, like a trusted friend, delivers relevancy and current information to a core enthusiast who is "leaned forward" waiting to receive it. We offer new discovery and actionable content.